Orchids serves a rapidly expanding segment of the consumer tissue market called value grade private label products. Our products are made exclusively from recycled fiber. We focus on value retailers that offer consumers a wide range of products at low prices in small store formats.
Although Orchids has customers across the nation, most of our products are distributed in a 900-mile radius of the facility in Oklahoma. The decision to target this market was based on cost-effective shipping. By limiting the size of the territory we traditionally serve, and therefore keeping shipping costs at a minimum, we are ensuring our customers can sell our products at a lower price and still be profitable.
